Emerald Cup 2016. Craig passes a joint of Coyote Blue to an innocent bystander; i.e. Eli Melrod. Soon after Eli is on the back of our 4-wheeler, coming up the dirt road to visit the homestead as Craig is explaining microclimates, terroir, soil, sungrown, and his vision of our farm in the future. Soon Craig is in Sebastapol, standing in the Solful storefront with its founders Eli & Noah Melrod. The collaboration of these men and all their visions combined have created a sustaining and regenerative relationship with the farmer and the cannabis community.

Eli and his brother Noah’s business model nurtures sungrown cannabis and the farms that grow it, and their ethos has ensured success as the Solful team continues to collaborate and grow. We are blessed to be on this journey with Eli and Noah, two incredible men who care deeply for us and their community. It’s an honor to have a business relationship with humans who feel like family.

You can find Solful in Sebastopol, San Francisco, Healdsburg, and Petaluma, and our Solful branded flower in stores Sespe Creek and March and Ash.